

Wonder sees the potential of ideas and expands them into game-changing business that transform our collective future.
Enabling Massive Impact
Wonder is our proactive play to future-proof the firm by extending beyond professional services through more diversified revenue streams.
We do this by bringing to life new profit-with-purpose businesses that have massive potential to collectively change our future and enable us to thrive in new spaces that have traditionally been out of reach.
And when it comes to sourcing these new business ideas, everything is on the table. We’re flexible in how we bring these ideas in—from inside or outside Deloitte —and how we cultivate growth.
As a Business Foundry, Wonder serves as a one-stop-shop for business founders and their teams to rapidly evolve opportunities from concept to reality, while simultaneously providing access to the best resources our firm has to offer.

Opportunities We Seek
Wonder leverages the below evaluation criteria to confirm opportunity fit and prioritization.

Aligns to our purpose-led investment themes
We bring to life new businesses that align to one of our five strategic investment themes.

Focuses on an attractive customer need
We look for opportunities that solve for major customer problems, or something customers cannot do today.

Drives material commercial success
We seek opportunities that can scale globally, increase importance over time, capture emerging markets, and yield exponential revenue growth.

Leverages Deloitte’s competitive advantage
We leverage Deloitte’s distinct expertise, assets and relationships to help us ideate, build, and scale quickly.
Our Purpose-Led
Investment Themes
We’re passionate about building new business opportunities that align with our strategic investment themes

Economic Resilience
Building a strong and stable economy that can withstand risks and shocks
View related opportunities
Societal Harmony
Promoting social justice and greater integration and inclusion for all
View related opportunities
Prolonged Wellbeing
Supporting holistic physical, mental, and spiritual health and wellness
View related opportunities
Empowered Growth
Reinventing professional development to unlock potential and promote lifelong learning
View related opportunitiesBringing Your Opportunity to Life
From Concept to Reality
Our Business Creation Process has 4 stages:
1. Sense
New opportunities are harvested and evaluated to confirm Wonder fit
90+ Opportunities in Sense See More
2. Explore
Aligned opportunities are further explored to qualify business design, potential and risks
16 Opportunities in Explore See More
3. Incubate
Qualified opportunities engage in iterative prototyping and market testing
3 Opportunity in Incubate See More
4. Scale
Hardened opportunities are scaled to be cash-flow positive

What We’re Working On
Opportunity Spotlight
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Underground Utility Digital Twin
Idea Founder: Jeff Dennler, Emma Rose Bonanno, Matthew Sardina, Leigh-Anne Mcknight
Investment Theme(s): Regenerative Futures
To address utility strikes and damage claims caused by incomplete data and inefficient processes -

Pan-omics Data & Insights Platform
Idea Founder: Jason Garay
Investment Theme(s): Prolonged Wellbeing
A pan-omics data and insights platform that leverages novel data, specialized AI / ML, and bioinformatics tools. -

Project Canon
Idea Founder: Jay Deverett
Investment Theme(s): Economic Resilience
Canon is an Intellectual Property (IP) marketplace offering an end-to-end platform for “digitalized” IP creation.

